Just one unique point of view - can change an entire marketing scheme.
Just one unique point of view can take a trampling business and turn it into one that shines brightly.
It’s the secret that makes one kind of photo make you feel calm and sleepy, and a photograph shot with a different perspective makes you perky with curiosity and enthusiasm.
The text I write about something would be deeply different from something the next person would write.
I have many different perspectives. I believe the marketing world, and particularly the digital marketing world, needs to be all about trial and error, and touching many different points of view and respectively many different people. Just look around you and you’ll find them.
One of the things that excite me most in my work is exactly that quest to find what would be the best way to tell the story of your product or service and communicate it to others.
Photographer Tammy Sgan-Cohen is one of those photographers who made me fall in love with her point of view.
This is a great opportunity to thank her for a photoshoot day that was not only professional and productive but also really fun!