How to promote your business on TikTok
Looking to make a splash on TikTok? You're in luck! With over 1.5 billion active users, the platform is a great place to share your...
Our 2020-2021 Calendar Just Dropped!
I’ve been lucky to have so many inspiring people, and women in particular, in my life. 2020 has been an “it’s complicated” kind of year,...
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Landing Pages - Why, What and How
"I need a landing page for my product/e-course/service, stat" - This is a sentence I hear at least on a daily basis, even excluding all...
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Marketing in the U.S.: How to know if it’s worth it for your brand
Expanding a brand is always a good idea, and it comes naturally as the next step for any succeeding company. Marketing outside your...
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Helpful tips to improve your content
It’s no simple feat to create quality, engaging content for your brand's online presence. There are numerous factors that go into...
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Content Marketing: Why you shouldn’t ignore it
Content marketing is all around us. It’s a tactic utilized by brands large and small, with products and services that greatly vary. Why...
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Our top picks for upcoming networking events
With the changing season comes new and exciting events in the marketing industry. Each networking event and marketing summit is unique...
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How video content will improve your budget
We know what you’re thinking, video marketing is expensive! True – video marketing is one of the pricier methods to use when creating a...
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Brand Awareness vs. Lead Generation
The first step to building your brand and generating leads is utilizing the brand awareness process. Brand awareness’ purpose is to...
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Gaining Pinterest Followers
With Pinterest growing in ranks among the most popular social media apps on the current market, many users are searching for ways to...
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3 Things You Need to Personalize About Your Brand Right Now
When creating a business or rebranding an existing one, there are factors to consider in order to make your company stand out....
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Visual Search: Why it's so important
Move over voice search, visual search is the new big thing. What exactly is visual search? You probably have already used it, but if not,...
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The Chatbot Takeover
The sudden rise of chatbots has caught everyone’s attention in the past year, and digital marketers and e-commerce brands are taking the...
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Why AI isn’t as scary as you think
Growing a small business comes with many challenges: low budgets, lack of employees, minimal exposure and multiple competitors, just to...
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Target Audience - Trial and Error
When telling a story on social media, I will always think about who my target audience is, and I try to find the commonality and...
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8 Editing Apps That Will Boost Your Instagram Visuals
Whether you use Instagram for promoting your business or just use the app to share your life with your inner circle, perfecting your...
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Beginner's guide to SEO, according to Wix
What is SEO? SEO stands for 'search engine optimization.' It is the process of getting traffic from the 'free', 'organic', 'editorial' or...
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Our simple way to avoid burnout
High-achievers and entrepreneurs are often so passionate about what they do but they tend to ignore the fact that they're working...
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The power of Remarketing: Also Known as: why is that banner chasing me?
Banner advertising nowadays is a highly sophisticated form of advertising. A lot like other forms of advertising and marketing tactics...
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What I wish I knew then: with e-commerce fashion designer Michelle Lowe
Introduction 6 months, 20 years, start-ups or global giants – we love getting to know passionate entrepreneurs the world over. This week...
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